Web to print sales tips

Review: How to Succeed with Web to Print Storefronts

We recently hosted a panel of printshop owners who shared their strategies, stumbles, and successes in implementing an effective and profitable online web-to-print solution. Despite wide differences in the size of their operations, the number of their...
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Free Web-to-Print Webinar from Aleyant Systems

On June 24, 2013, join Jennifer Matt, an industry web-to-print expert, and Heath Cajandig, former product manager of Mimeo.com, EFI, and NowDocs, as they discuss lessons learned from hundreds of web-to-print projects. This webinar, hosted by Aleyant Systems,...
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New! Aleyant Web to Print User Group

Recently we opened the Aleyant User Group, a forum for exchanging ideas and information with and between our customers. To kick off the new year we will be giving away a choice between a Google Nexus 7 or Apple iPod Touch to a lucky member of the Aleyant...
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Using A Form in Your Web to Print Storefronts to Generate Sales Leads

A while ago I detailed how to use the open architecture of Pressero online print solution to add a chat feature to your web to print storefronts. We received great feedback from those who used that post to install chat technology into their websites....
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Pressero Version 4.11.10 Released

Pressero Version 4.11.10 was released last weekend.  Here are the highlights: Australia Post integrated rate look ups Canada Post integrated rate look ups Product duplicator.  This will easily duplicate a product within a store, or from one store to...
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Free Webinars – Grow Your Printing Business with Marketing Integration and SEO Tips

Is your printing business optimized for 2012? Fostering your sales and brand relevance in this age of innovation and consumer engagement demands a more sophisticated, interactive marketing strategy than ever before. Learn how to compete on a higher level...
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Datatech SmartSoft Announces PressWise Integration Partnership with Pressero Web-to-Print Storefronts

Datatech SmartSoft Announces PressWise Integration Partnership with Pressero Web-to-Print Storefronts New bi-directional integration to provide true end-to-end print workflow automation solution AGOURA, Calif., November 14, 2011 – Datatech SmartSoft...
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Using Web-to-Print to Sell More (Part 3) — Overcoming Inertia

Last issue we talked about the three Do’s and Don’ts of using W2P as a selling tool. This issue we focus on how to implement the system to overcome internal inertia. A successful web to print implementation involves teamwork, coordination,...
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